There are more than 4,500,000 small businesses in the UK yet fewer than 50,000 (5%) have used search engine marketing or search engine optimisation (SEO)
75% of people haven’t used the yellow pages in the last 12 months 80% of people use the web to research purchase decisions.
Less than 50,000 of these businsses have used search marketing.
It’s clear that people increasingly use the web for product research, leisure activities and generic information.
As they say.. Fish where the fish are get online with a fully optimised website and invest in some Internet Marketing and SEO!